1460718739-3197e4f0-a8d8-4f50-948e-f1d28c71ab92

1. A unitary apparatus configured to be worn by a user, comprising:
a processor;
a sensor configured to capture motion data of the user;
a user interface; and
a non-transitory computer-readable medium comprising computer-executable instructions that when executed by the processor perform at least:
capturing, from the sensor while being worn on the user, motion data generated by the sensor as a result of a motion of the user;
calculating, from the motion data, an energy expenditure metric indicative of an amount of physical activity carried out by the user;
associating the motion data and the energy expenditure metric with a current activity session for an athletic activity;
calculating a difference between the energy expenditure metric for the current activity session and an energy expenditure metric for a previous activity session for a same athletic activity; and
communicating, using the user interface, and based on the calculated difference, a motivational message to the user encouraging the user continue the athletic activity.
2. The unitary apparatus of claim 1, wherein the non-transitory computer-readable medium comprises computer-executable instructions that when executed by a processor perform at least:
determining that the calculated difference is less than a threshold amount; and
using the determination that the calculated difference is less than the threshold amount in the generation of the motivational message, wherein the motivational message communicated to the user is based on, at least in part, a percentage value of the calculated difference.
3. The unitary apparatus of claim 1, wherein the motivational message encourages the user to exceed the energy expenditure value for the previous activity session.
4. The unitary apparatus of claim 1, wherein the current activity session is a duration of a sports game.
5. The unitary apparatus of claim 1, wherein user interface is a display screen.
6. The unitary apparatus of claim 5, wherein the motivational message is communicated as a text message on a graphical user interface displayed on the display screen.
7. The unitary apparatus of claim 6, wherein the motivational message is displayed as a separate graphic on the display screen.
8. The unitary apparatus of claim 1, wherein the motivational message indicates an amount of time participating in the athletic activity to reach the energy expenditure value for the previous activity session.
9. The unitary apparatus of claim 1, wherein the energy expenditure metric is based on a number of calories burned by the user.
10. The unitary apparatus of claim 1, wherein the energy expenditure metric is based on a distance traveled by the user.
11. The unitary apparatus of claim 1, wherein the sensor comprises a heart rate monitor, and the energy expenditure metric is based on a heart rate of the user.
12. The unitary apparatus of claim 1, wherein the apparatus is configured to be worn on an appendage of the user.
13. An apparatus, comprising:
a processor;
a sensor configured to capture motion data of a user of the apparatus;
a user interface; and
memory storing computer-readable instructions that, when executed by the processor, cause the apparatus to:
capture motion data from the sensor;
receive an identification of an athletic activity being performed by the user during the capture of the motion data;

calculate an intensity level of the user during performance of the athletic activity from the motion data;
determine a deficit between the calculated intensity level and a previous intensity level of the user for the same identified athletic activity;
communicate a motivational message to the user if the deficit is less than a threshold value.
14. The apparatus of claim 13, wherein the calculated intensity level is an energy expenditure over a discrete time period.
15. The apparatus of claim 14, wherein the time period is one hour.
16. The apparatus of claim 14, wherein the time period is one day.
17. The apparatus of claim 13, wherein the motivational message is communicated to the user on a graphical user interface generated by the processor for display on the user interface.
18. The apparatus of claim 13, wherein the motivational message includes a recommendation of an amount of time performing the athletic activity to reach the previous intensity level.
19. A non-transitory computer-readable medium comprising computer-executable instructions that when executed by a processor are configured to perform at least:
capture sensor data generated by a sensor as a result of a motion of a user;
calculate, from the captured sensor data, an intensity level as an energy expenditure over a specified amount of time for the user performing an athletic activity; and
communicate a motivational message to the user when the calculated intensity level is within a threshold amount of a previously-stored intensity level for a same athletic activity.
20. The non-transitory computer-readable medium of claim 19, wherein the motivational message includes a suggested amount of time participating in the athletic activity to exceed the previously-stored intensity level.

The claims below are in addition to those above.
All refrences to claim(s) which appear below refer to the numbering after this setence.

1. A semiconductor memory device, comprising:
a first data pad group for receiving data according to a first data inputoutput operation mode, a second data inputoutput operation mode and a third data inputoutput operation mode;
a second data pad group for receiving data according to the second data inputoutput operation mode and the third data inputoutput operation mode;
a third data pad group for receiving data according to the third data inputoutput operation mode;
a fourth data pad group for receiving data according to the third data inputoutput operation mode;
a first to a fourth data transferring line wherein each of the data transferring lines corresponds to a plurality of memory cells;
a first multiplexing unit for receiving a first input data from the first data pad group to transfer the first input data into one of the first data transferring line and the third data transferring line;
a second multiplexing unit for receiving a second input data from the second data pad group to transfer the second input data into one of the second data transferring line and the fourth data transferring line;
a first data transferring unit for receiving a third input data from the third data pad group to transfer the received third input data to the third data transferring line;
a second data transferring unit for receiving a fourth input data from the fourth data pad group to transfer the received fourth input data to the fourth data transferring line;
a third multiplexing unit for transferring data on one of the first data transferring line and the second data transferring line; and
a fourth multiplexing unit for transferring data on one of the third data transferring line and the fourth data transferring line.
2. The semiconductor memory device of claim 1, further comprising:
a first writing data transferring unit for receiving data on the first data transferring line to transfer the received data into corresponding memory cells;
a second writing data transferring unit for receiving data from the third multiplexing unit to transfer the received data into corresponding memory cells;
a third writing data transferring unit for receiving data on the third data transferring line to transfer the received data into corresponding memory cells; and
a fourth writing data transferring unit for receiving data from the third multiplexing unit to transfer the received data into corresponding memory cells.
3. The semiconductor memory device of claim 1, wherein the first data inputoutput operation mode is X4, the second data inputoutput operation mode is X8 and the third data inputoutput operation mode is 16 wherein the X4 is a data inputoutput mode for receiving 4 bit data at one data access command, the X8 is a data inputoutput mode for receiving 8 bit data at one data access command and the X16 is a data inputoutput mode for receiving 16 bit data at one data access command.
4. A semiconductor memory device, comprising:
a first reading data transferring unit for receiving data from corresponding memory cells according to a first data output operation mode, a second data output operation mode and a third data output operation mode;
a second reading data transferring unit for receiving data from corresponding memory cells according to the second data output operation mode and the third data output operation mode;
a third reading data transferring unit for receiving data from corresponding memory cells according to the third data output operation mode;
a fourth reading data transferring unit for receiving data from corresponding memory cells according to the third data output operation mode;
a first to a fourth data transferring line wherein each of the data transferring lines corresponds to a plurality of memory cells;
a first output data transferring unit for receiving a first output data from the first reading data transferring unit to transfer the first output data into the first data transferring line;
a second output data transferring unit for receiving a second output data from the second reading data transferring unit to transfer the second output data into the second data transferring line;
a first output data multiplexing unit for receiving a third output data from the third reading data transferring unit to transfer the third output data to one of the first data transferring line and the third data transferring line;
a second output data multiplexing unit for receiving a fourth output data from the third reading data transferring unit to transfer the fourth output data to one of the second data transferring line and the fourth data transferring line; and
a third output data multiplexing unit for transferring data on one of the first data transferring line and the second data transferring line.
5. The semiconductor memory device of claim 4, further comprising:
a first data pad group for receiving data from the third data multiplexing unit to transfer the received data into an external;
a second data pad group for receiving data on the second data transferring line to transfer the received data into the external;
a third data pad group for receiving data on the third data transferring line to transfer the received data into the external; and
a fourth data pad group for receiving data on the fourth data transferring line to transfer the received data into the external.
6. The semiconductor memory device of claim 4, wherein the first data output operation mode is X4, the second data output operation mode is X8 and the third data output operation mode is X16, wherein the X4 is a data output mode for receiving 4 bit data at one data access command, the X8 is a data output mode for receiving 8 bit data at one data access command and the X16 is a data output mode for receiving 16 bit data at one data access command.